diff --git a/openpype/hosts/houdini/api/lib.py b/openpype/hosts/houdini/api/lib.py
index 72f1c8e71f..5a087ea276 100644
--- a/openpype/hosts/houdini/api/lib.py
+++ b/openpype/hosts/houdini/api/lib.py
@@ -542,3 +542,37 @@ def maintained_selection():
         if previous_selection:
             for node in previous_selection:
                 node.setSelected(on=True)
+
+
+def reset_framerange():
+    """Set frame range to current asset"""
+
+    asset_name = api.Session["AVALON_ASSET"]
+    asset = io.find_one({"name": asset_name, "type": "asset"})
+
+    frame_start = asset["data"].get("frameStart")
+    frame_end = asset["data"].get("frameEnd")
+    # Backwards compatibility
+    if frame_start is None or frame_end is None:
+        frame_start = asset["data"].get("edit_in")
+        frame_end = asset["data"].get("edit_out")
+
+    if frame_start is None or frame_end is None:
+        log.warning("No edit information found for %s" % asset_name)
+        return
+
+    handles = asset["data"].get("handles") or 0
+    handle_start = asset["data"].get("handleStart")
+    if handle_start is None:
+        handle_start = handles
+
+    handle_end = asset["data"].get("handleEnd")
+    if handle_end is None:
+        handle_end = handles
+
+    frame_start -= int(handle_start)
+    frame_end += int(handle_end)
+
+    hou.playbar.setFrameRange(frame_start, frame_end)
+    hou.playbar.setPlaybackRange(frame_start, frame_end)
+    hou.setFrame(frame_start)
diff --git a/openpype/hosts/houdini/api/pipeline.py b/openpype/hosts/houdini/api/pipeline.py
index c3dbdc5ef5..1c08e72d65 100644
--- a/openpype/hosts/houdini/api/pipeline.py
+++ b/openpype/hosts/houdini/api/pipeline.py
@@ -4,6 +4,7 @@ import logging
 import contextlib
 
 import hou
+import hdefereval
 
 import pyblish.api
 import avalon.api
@@ -66,9 +67,10 @@ def install():
 
     sys.path.append(hou_pythonpath)
 
-    # Set asset FPS for the empty scene directly after launch of Houdini
-    # so it initializes into the correct scene FPS
-    _set_asset_fps()
+    # Set asset settings for the empty scene directly after launch of Houdini
+    # so it initializes into the correct scene FPS, Frame Range, etc.
+    # todo: make sure this doesn't trigger when opening with last workfile
+    _set_context_settings()
 
 
 def uninstall():
@@ -279,18 +281,49 @@ def on_open(*args):
 
 def on_new(_):
     """Set project resolution and fps when create a new file"""
+
+    if hou.hipFile.isLoadingHipFile():
+        # This event also triggers when Houdini opens a file due to the
+        # new event being registered to 'afterClear'. As such we can skip
+        # 'new' logic if the user is opening a file anyway
+        log.debug("Skipping on new callback due to scene being opened.")
+        return
+
     log.info("Running callback on new..")
-    _set_asset_fps()
+    _set_context_settings()
+
+    # It seems that the current frame always gets reset to frame 1 on
+    # new scene. So we enforce current frame to be at the start of the playbar
+    # with execute deferred
+    def _enforce_start_frame():
+        start = hou.playbar.playbackRange()[0]
+        hou.setFrame(start)
+
+    hdefereval.executeDeferred(_enforce_start_frame)
 
 
-def _set_asset_fps():
-    """Set Houdini scene FPS to the default required for current asset"""
+def _set_context_settings():
+    """Apply the project settings from the project definition
+
+    Settings can be overwritten by an asset if the asset.data contains
+    any information regarding those settings.
+
+    Examples of settings:
+        fps
+        resolution
+        renderer
+
+    Returns:
+        None
+    """
 
     # Set new scene fps
     fps = get_asset_fps()
     print("Setting scene FPS to %i" % fps)
     lib.set_scene_fps(fps)
 
+    lib.reset_framerange()
+
 
 def on_pyblish_instance_toggled(instance, new_value, old_value):
     """Toggle saver tool passthrough states on instance toggles."""
diff --git a/openpype/hosts/houdini/startup/MainMenuCommon.xml b/openpype/hosts/houdini/startup/MainMenuCommon.xml
index b8c7f93d76..abfa3f136e 100644
--- a/openpype/hosts/houdini/startup/MainMenuCommon.xml
+++ b/openpype/hosts/houdini/startup/MainMenuCommon.xml
@@ -66,6 +66,14 @@ host_tools.show_workfiles(parent)
 ]]></scriptCode>
             </scriptItem>
 
+            <scriptItem id="reset_frame_range">
+                <label>Reset Frame Range</label>
+                <scriptCode><![CDATA[
+import openpype.hosts.houdini.api.lib
+openpype.hosts.houdini.api.lib.reset_framerange()
+]]></scriptCode>
+            </scriptItem>
+
             <separatorItem/>
             <scriptItem id="experimental_tools">
                 <label>Experimental tools...</label>