diff --git a/client/ayon_core/lib/__init__.py b/client/ayon_core/lib/__init__.py
index 1f864284cd..12c391d867 100644
--- a/client/ayon_core/lib/__init__.py
+++ b/client/ayon_core/lib/__init__.py
@@ -109,6 +109,7 @@ from .transcoding import (
     convert_ffprobe_fps_value,
     convert_ffprobe_fps_to_float,
     get_rescaled_command_arguments,
+    get_media_mime_type,
 )
 
 from .plugin_tools import (
@@ -209,6 +210,7 @@ __all__ = [
     "convert_ffprobe_fps_value",
     "convert_ffprobe_fps_to_float",
     "get_rescaled_command_arguments",
+    "get_media_mime_type",
 
     "compile_list_of_regexes",
 
diff --git a/client/ayon_core/lib/transcoding.py b/client/ayon_core/lib/transcoding.py
index bff28614ea..ead8b621b9 100644
--- a/client/ayon_core/lib/transcoding.py
+++ b/client/ayon_core/lib/transcoding.py
@@ -6,6 +6,7 @@ import collections
 import tempfile
 import subprocess
 import platform
+from typing import Optional
 
 import xml.etree.ElementTree
 
@@ -1455,3 +1456,87 @@ def get_oiio_input_and_channel_args(oiio_input_info, alpha_default=None):
         input_arg += ":ch={}".format(input_channels_str)
 
     return input_arg, channels_arg
+
+
+def _get_media_mime_type_from_ftyp(content):
+    if content[8:10] == b"qt":
+        return "video/quicktime"
+
+    if content[8:12] == b"isom":
+        return "video/mp4"
+    if content[8:12] in (b"M4V\x20", b"mp42"):
+        return "video/mp4v"
+    # (
+    #     b"avc1", b"iso2", b"isom", b"mmp4", b"mp41", b"mp71",
+    #     b"msnv", b"ndas", b"ndsc", b"ndsh", b"ndsm", b"ndsp", b"ndss",
+    #     b"ndxc", b"ndxh", b"ndxm", b"ndxp", b"ndxs"
+    # )
+    return None
+
+
+def get_media_mime_type(filepath: str) -> Optional[str]:
+    """Determine Mime-Type of a file.
+
+    Args:
+        filepath (str): Path to file.
+
+    Returns:
+        Optional[str]: Mime type or None if is unknown mime type.
+
+    """
+    if not filepath or not os.path.exists(filepath):
+        return None
+
+    with open(filepath, "rb") as stream:
+        content = stream.read()
+
+    content_len = len(content)
+    # Pre-validation (largest definition check)
+    # - hopefully there cannot be media defined in less than 12 bytes
+    if content_len < 12:
+        return None
+
+    # FTYP
+    if content[4:8] == b"ftyp":
+        return _get_media_mime_type_from_ftyp(content)
+
+    # BMP
+    if content[0:2] == b"BM":
+        return "image/bmp"
+
+    # Tiff
+    if content[0:2] in (b"MM", b"II"):
+        return "tiff"
+
+    # PNG
+    if content[0:4] == b"\211PNG":
+        return "image/png"
+
+    # SVG
+    if b'xmlns="http://www.w3.org/2000/svg"' in content:
+        return "image/svg+xml"
+
+    # JPEG, JFIF or Exif
+    if (
+        content[0:4] == b"\xff\xd8\xff\xdb"
+        or content[6:10] in (b"JFIF", b"Exif")
+    ):
+        return "image/jpeg"
+
+    # Webp
+    if content[0:4] == b"RIFF" and content[8:12] == b"WEBP":
+        return "image/webp"
+
+    # Gif
+    if content[0:6] in (b"GIF87a", b"GIF89a"):
+        return "gif"
+
+    # Adobe PhotoShop file (8B > Adobe, PS > PhotoShop)
+    if content[0:4] == b"8BPS":
+        return "image/vnd.adobe.photoshop"
+
+    # Windows ICO > this might be wild guess as multiple files can start
+    #   with this header
+    if content[0:4] == b"\x00\x00\x01\x00":
+        return "image/x-icon"
+    return None
diff --git a/client/ayon_core/plugins/publish/integrate.py b/client/ayon_core/plugins/publish/integrate.py
index a2cf910fa6..69c14465eb 100644
--- a/client/ayon_core/plugins/publish/integrate.py
+++ b/client/ayon_core/plugins/publish/integrate.py
@@ -114,18 +114,19 @@ class IntegrateAsset(pyblish.api.InstancePlugin):
     # the database even if not used by the destination template
     db_representation_context_keys = [
         "project",
-        "asset",
         "hierarchy",
         "folder",
         "task",
         "product",
-        "subset",
-        "family",
         "version",
         "representation",
         "username",
         "user",
-        "output"
+        "output",
+        # OpenPype keys - should be removed
+        "asset",  # folder[name]
+        "subset",  # product[name]
+        "family",  # product[type]
     ]
 
     def process(self, instance):
diff --git a/client/ayon_core/plugins/publish/integrate_hero_version.py b/client/ayon_core/plugins/publish/integrate_hero_version.py
index 4fb8b886a9..2163596864 100644
--- a/client/ayon_core/plugins/publish/integrate_hero_version.py
+++ b/client/ayon_core/plugins/publish/integrate_hero_version.py
@@ -265,6 +265,9 @@ class IntegrateHeroVersion(
                 project_name, "version", new_hero_version
             )
 
+        # Store hero entity to 'instance.data'
+        instance.data["heroVersionEntity"] = new_hero_version
+
         # Separate old representations into `to replace` and `to delete`
         old_repres_to_replace = {}
         old_repres_to_delete = {}
diff --git a/client/ayon_core/plugins/publish/integrate_review.py b/client/ayon_core/plugins/publish/integrate_review.py
new file mode 100644
index 0000000000..0a6b24adb4
--- /dev/null
+++ b/client/ayon_core/plugins/publish/integrate_review.py
@@ -0,0 +1,102 @@
+import os
+
+import pyblish.api
+import ayon_api
+from ayon_api.server_api import RequestTypes
+
+from ayon_core.lib import get_media_mime_type
+from ayon_core.pipeline.publish import get_publish_repre_path
+
+
+class IntegrateAYONReview(pyblish.api.InstancePlugin):
+    label = "Integrate AYON Review"
+    # Must happen after IntegrateAsset
+    order = pyblish.api.IntegratorOrder + 0.15
+
+    def process(self, instance):
+        project_name = instance.context.data["projectName"]
+        src_version_entity = instance.data.get("versionEntity")
+        src_hero_version_entity = instance.data.get("heroVersionEntity")
+        for version_entity in (
+            src_version_entity,
+            src_hero_version_entity,
+        ):
+            if not version_entity:
+                continue
+
+            version_id = version_entity["id"]
+            self._upload_reviewable(project_name, version_id, instance)
+
+    def _upload_reviewable(self, project_name, version_id, instance):
+        ayon_con = ayon_api.get_server_api_connection()
+        major, minor, _, _, _ = ayon_con.get_server_version_tuple()
+        if (major, minor) < (1, 3):
+            self.log.info(
+                "Skipping reviewable upload, supported from server 1.3.x."
+                f" Current server version {ayon_con.get_server_version()}"
+            )
+            return
+
+        uploaded_labels = set()
+        for repre in instance.data["representations"]:
+            repre_tags = repre.get("tags") or []
+            # Ignore representations that are not reviewable
+            if "webreview" not in repre_tags:
+                continue
+
+            # exclude representations with are going to be published on farm
+            if "publish_on_farm" in repre_tags:
+                continue
+
+            # Skip thumbnails
+            if repre.get("thumbnail") or "thumbnail" in repre_tags:
+                continue
+
+            repre_path = get_publish_repre_path(
+                instance, repre, False
+            )
+            if not repre_path or not os.path.exists(repre_path):
+                # TODO log skipper path
+                continue
+
+            content_type = get_media_mime_type(repre_path)
+            if not content_type:
+                self.log.warning(
+                    f"Could not determine Content-Type for {repre_path}"
+                )
+                continue
+
+            label = self._get_review_label(repre, uploaded_labels)
+            query = ""
+            if label:
+                query = f"?label={label}"
+
+            endpoint = (
+                f"/projects/{project_name}"
+                f"/versions/{version_id}/reviewables{query}"
+            )
+            filename = os.path.basename(repre_path)
+            # Upload the reviewable
+            self.log.info(f"Uploading reviewable '{label or filename}' ...")
+
+            headers = ayon_con.get_headers(content_type)
+            headers["x-file-name"] = filename
+            self.log.info(f"Uploading reviewable {repre_path}")
+            ayon_con.upload_file(
+                endpoint,
+                repre_path,
+                headers=headers,
+                request_type=RequestTypes.post,
+            )
+
+    def _get_review_label(self, repre, uploaded_labels):
+        # Use output name as label if available
+        label = repre.get("outputName")
+        if not label:
+            return None
+        orig_label = label
+        idx = 0
+        while label in uploaded_labels:
+            idx += 1
+            label = f"{orig_label}_{idx}"
+        return label
diff --git a/server/settings/publish_plugins.py b/server/settings/publish_plugins.py
index 1ca487969f..a5ea7bd762 100644
--- a/server/settings/publish_plugins.py
+++ b/server/settings/publish_plugins.py
@@ -1012,7 +1012,8 @@ DEFAULT_PUBLISH_VALUES = {
                         "ext": "png",
                         "tags": [
                             "ftrackreview",
-                            "kitsureview"
+                            "kitsureview",
+                            "webreview"
                         ],
                         "burnins": [],
                         "ffmpeg_args": {
@@ -1052,7 +1053,8 @@ DEFAULT_PUBLISH_VALUES = {
                         "tags": [
                             "burnin",
                             "ftrackreview",
-                            "kitsureview"
+                            "kitsureview",
+                            "webreview"
                         ],
                         "burnins": [],
                         "ffmpeg_args": {
@@ -1064,7 +1066,10 @@ DEFAULT_PUBLISH_VALUES = {
                             "output": [
                                 "-pix_fmt yuv420p",
                                 "-crf 18",
-                                "-intra"
+                                "-c:a acc",
+                                "-b:a 192k",
+                                "-g 1",
+                                "-movflags faststart"
                             ]
                         },
                         "filter": {