diff --git a/pype/scripts/otio_burnin.py b/pype/scripts/otio_burnin.py
index a2a4147821..08a71872fc 100644
--- a/pype/scripts/otio_burnin.py
+++ b/pype/scripts/otio_burnin.py
@@ -213,9 +213,7 @@ class ModifiedBurnins(ffmpeg_burnins.Burnins):
             if frame_start is None:
                 replacement_final = replacement_size = str(MISSING_KEY_VALUE)
             else:
-                replacement_final = "\\'{}\\'".format(
-                    r'%%{eif\:n+%d\:d}' % frame_start
-                )
+                replacement_final = "%{eif:n+" + str(frame_start) + ":d}"
                 replacement_size = str(frame_end)
 
             final_text = final_text.replace(