diff --git a/client/ayon_core/cli.py b/client/ayon_core/cli.py
index e97b8f1c5a..ee993ecd82 100644
--- a/client/ayon_core/cli.py
+++ b/client/ayon_core/cli.py
@@ -59,13 +59,20 @@ def main_cli(ctx):
 
 
 @main_cli.command()
-def tray():
+@click.option(
+    "--force",
+    is_flag=True,
+    help="Force to start tray and close any existing one.")
+def tray(force):
     """Launch AYON tray.
 
     Default action of AYON command is to launch tray widget to control basic
     aspects of AYON. See documentation for more information.
     """
-    Commands.launch_tray()
+
+    from ayon_core.tools.tray import main
+
+    main(force)
 
 
 @main_cli.group(help="Run command line arguments of AYON addons")
diff --git a/client/ayon_core/cli_commands.py b/client/ayon_core/cli_commands.py
index 9d871c54b1..8ae1ebb3ba 100644
--- a/client/ayon_core/cli_commands.py
+++ b/client/ayon_core/cli_commands.py
@@ -13,12 +13,6 @@ class Commands:
 
     Most of its methods are called by :mod:`cli` module.
     """
-    @staticmethod
-    def launch_tray():
-        from ayon_core.tools.tray import main
-
-        main()
-
     @staticmethod
     def publish(
         path: str,
diff --git a/client/ayon_core/tools/tray/lib.py b/client/ayon_core/tools/tray/lib.py
index e13c682ab0..752c1ee842 100644
--- a/client/ayon_core/tools/tray/lib.py
+++ b/client/ayon_core/tools/tray/lib.py
@@ -344,12 +344,20 @@ def is_tray_running(
     return state != TrayState.NOT_RUNNING
 
 
-def main():
+def main(force=False):
     from ayon_core.tools.tray.ui import main
 
     Logger.set_process_name("Tray")
 
     state = get_tray_state()
+    if force and state in (TrayState.RUNNING, TrayState.STARTING):
+        file_info = get_tray_file_info() or {}
+        pid = file_info.get("pid")
+        if pid is not None:
+            _kill_tray_process(pid)
+        remove_tray_server_url(force=True)
+        state = TrayState.NOT_RUNNING
+
     if state == TrayState.RUNNING:
         print("Tray is already running.")
         return